NCS’ website highlights the services it offers through the icons lined up on the homepage, each changing to a different color signifying a state of being selected every time a user hovers on it. These labeled icons are clickable, making it easier for customers to navigate through the services pages. The straightforward main navigation menus add up to the user-friendliness of the website. Also seen on the homepage is the Contact a Professional Form, allowing the website to not miss any customer feedback or inquiry.
The Product Detail Page showcases an image of the service featured accompanied by its content description, website’s contact information, and a standout Request Quote call to action button. Clicking on the Request Quote button leads the users to the message box on the Contact Us page, automatically filled with the product the customer has recently viewed. NCS’ Product Detail page also presents encompassed services in bullet points, allowing users easier retention and evaluation of laid down information. To effortlessly switch from one service page to another, the users can select from the category sidebox found just beside the product information.
Used Equipment Product Listing Pages contain a table with product names and images as well as availability information of items offered. A Request a Quote button can immediately be clicked per product. At the right side of the page, a category list by Manufacturer is accessible, enabling customers to drill down their product search fast.
NCS also has a page dedicated to the compressor parts products it offers. Product types for these are showcased with category icons orderly displayed on the page, guiding users to open desired item pages quicker. OEM brands serviced by NCS are featured on the pages, expressing the company’s capability, credibility and expertise in the industry.
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